What does Positioning mean?

Definitions for Positioning
po·si·tion·ing

This dictionary definitions page includes all the possible meanings, example usage and translations of the word Positioning.

Princeton's WordNet

  1. placement, location, locating, position, positioning, emplacementadjective

    the act of putting something in a certain place

  2. aligning, positioningadjective

    causing to fall into line or into position

Wiktionary

  1. positioningnoun

    The act of positioning; placement.

ChatGPT

  1. positioning

    Positioning is a marketing strategy that involves creating a distinct image or identity for a product or a brand in the minds of target customers, relative to its competitors. It aims to establish a unique impression which sets a product or service apart, emphasizing its unique characteristics, benefits, or value proposition. The process includes determining the ideal market niche, tailoring marketing messages accordingly, and using selective promotion and distribution methods to reach the target audience.

Wikidata

  1. Positioning

    In marketing, positioning is the process by which marketers try to create an image or identity in the minds of their target market for its product, brand, or organization. Re-positioning involves changing the identity of a product, relative to the identity of competing products. De-positioning involves attempting to change the identity of competing products, relative to the identity of your own product. The original work on positioning was consumer marketing oriented, and was not as much focused on the question relative to competitive products as on cutting through the ambient "noise" and establishing a moment of real contact with the intended recipient. In the classic example of Avis claiming "No.2, We Try Harder," the point was to say something so shocking that it cleared space in your brain and made you forget all about who was #1, rather than making some philosophical point about being "hungry" for business.

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Numerology

  1. Chaldean Numerology

    The numerical value of Positioning in Chaldean Numerology is: 9

  2. Pythagorean Numerology

    The numerical value of Positioning in Pythagorean Numerology is: 3

Examples of Positioning in a Sentence

  1. Raymond James analyst Brian Gesuale:

    To me, this transaction does not change or strengthen their competitive positioning. I don't think anyone will be able to scale the way an Amazon is able to do that.

  2. Jim Strugger:

    The put-to-call open interest ratio near an all-time low suggests pretty bullish positioning into the quarter.

  3. Lei Ming:

    Since then, all young women nationwide find that girls who are dressed as guys are no less handsome and more sexually attractive and secure than real guys, in the subculture, neutral-looking, slender and short-hair girls resemble the ideal male image in the world of manga (Japanese comics). This positioning appeals to a lot of people of the new generation.

  4. Fred Ruffy:

    I think some of these are institutional people positioning to play this as part of a risk arbitrage if the deal moves forward.

  5. Michael James:

    It hasn't been any one thing today, it's been an accumulation of concerns as the week has worn on, positioning has been clearly along the lines of taking risk exposure off.

Popularity rank by frequency of use

Positioning#1#9596#10000

Translations for Positioning

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"Positioning." Definitions.net. STANDS4 LLC, 2025. Web. 21 Jan. 2025. <https://www.definitions.net/definition/Positioning>.

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