What does Positioning mean?

Definitions for Positioning
po·si·tion·ing

This dictionary definitions page includes all the possible meanings, example usage and translations of the word Positioning.

Princeton's WordNet

  1. placement, location, locating, position, positioning, emplacementadjective

    the act of putting something in a certain place

  2. aligning, positioningadjective

    causing to fall into line or into position

Wiktionary

  1. positioningnoun

    The act of positioning; placement.

ChatGPT

  1. positioning

    Positioning is a marketing strategy that involves creating a distinct image or identity for a product or a brand in the minds of target customers, relative to its competitors. It aims to establish a unique impression which sets a product or service apart, emphasizing its unique characteristics, benefits, or value proposition. The process includes determining the ideal market niche, tailoring marketing messages accordingly, and using selective promotion and distribution methods to reach the target audience.

Wikidata

  1. Positioning

    In marketing, positioning is the process by which marketers try to create an image or identity in the minds of their target market for its product, brand, or organization. Re-positioning involves changing the identity of a product, relative to the identity of competing products. De-positioning involves attempting to change the identity of competing products, relative to the identity of your own product. The original work on positioning was consumer marketing oriented, and was not as much focused on the question relative to competitive products as on cutting through the ambient "noise" and establishing a moment of real contact with the intended recipient. In the classic example of Avis claiming "No.2, We Try Harder," the point was to say something so shocking that it cleared space in your brain and made you forget all about who was #1, rather than making some philosophical point about being "hungry" for business.

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Numerology

  1. Chaldean Numerology

    The numerical value of Positioning in Chaldean Numerology is: 9

  2. Pythagorean Numerology

    The numerical value of Positioning in Pythagorean Numerology is: 3

Examples of Positioning in a Sentence

  1. Sameer Samana:

    There is probably more downside in equity prices than there is in bond yields, the bond market is already fairly cautious in its positioning in terms of the view of the world that it has.

  2. Raymond James analyst Brian Gesuale:

    To me, this transaction does not change or strengthen their competitive positioning. I don't think anyone will be able to scale the way an Amazon is able to do that.

  3. Marcelle Daher:

    In a world of muted growth, tech stocks can still be attractive for delivering attractive rates of earnings growth... However, because of the positioning around tech, there is to be expected a period of consolidation.

  4. Scott Thiel:

    We remain constructive on sterling around current levels as we believe it is fairly valued, though given the headline risks around Brexit negotiations, our positioning is through buying call options.

  5. Ben Goldsmith:

    It's positioning, to build on that if and when the rules change, and there's every indication the government is going to move on it, the thinking has always been ... that the metros would buy the regionals, but this sounds like the other way around.

Popularity rank by frequency of use

Positioning#1#9596#10000

Translations for Positioning

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"Positioning." Definitions.net. STANDS4 LLC, 2024. Web. 22 Dec. 2024. <https://www.definitions.net/definition/Positioning>.

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    not established or confirmed
    A equivalent
    B incumbent
    C unsealed
    D arbitrary

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